When it comes to branding your company or product, choosing a name that closely resembles an existing trademark can lead to some serious trouble, such as a cease and desist letter or even a trademark infringement lawsuit. To steer clear of these potential pitfalls, it’s crucial to conduct a thorough trademark search before you finalize your branding or launch your product. This proactive step not only helps you secure and register your new trademark but can also save you from costly litigation down the road.
Remember, this information is intended for educational purposes and does not constitute legal advice or establish an attorney-client relationship. So, take the necessary precautions and protect your brand effectively!