Manufacturers of goods often seek to control how their goods are advertised or otherwise presented to the public.  One method of doing so is by creating a “Minimum Advertised Price” or “Manufacturer’s Suggested Retail Price.”  However, doing so may present price fixing or anti-trust concerns.  Our Prosecution Practice Group Meeting this week discussed these potential risks and the rewards of doing so and what considerations should be taken into account when establishing such policies. To view the presentation, visit:  MAP Pricing Policies from Woodard, Emhardt, Moriarty, McNett and Henry LLP